Sangeeta, Trott <br/><br/>
Brand Equity An Indian Perspective 
Sangeeta, Trott; Sople Vinod V 
 - Delhi  PHI  2016 
 - 219 
<br/><br/><label>ISBN: </label>9788120351769  295 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General management
<br/><br/><label>Dewey Class. No.: </label>658.827  / SAN